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The Chicago Automobile Trade Association (CATA), producer of the Chicago Auto Show, successfully concluded its fourth annual Chicago Drives Electric event, held Oct. 2-5 in Oakbrook Terrace, Ill. The event marked its most expansive year yet, bringing together 16 automotive brands and 44 electrified vehicle models for consumers to explore through test drives and hands-on educational opportunities.
Launched in 2022, Chicago Drives Electric continues to grow in reach and relevance, offering consumers a one-of-a-kind opportunity to get behind the wheel of all-electric, hybrid and plug-in hybrid vehicles, ranging from luxury models to rugged SUVs and practical family vehicles, all in one convenient location.
“Chicago Drives Electric is designed to break down barriers to EV ownership by giving consumers the tools, insights and first-hand experience they need to make an informed decision,” said CATA President Jennifer Morand. “The increased participation from automakers and strong consumer turnout this year reflect the growing momentum and enthusiasm around electric vehicles.”
Over the course of the event, Chicago Drives Electric attracted 855 total registered drivers and facilitated 4,546 in-vehicle experiences, demonstrating sustained consumer interest in electric vehicles.
Participants had the opportunity to test drive vehicles from BMW, Cadillac, Chevrolet, Dodge, Fiat, Ford, GMC, Hyundai, Jeep, Kia, Lotus, Polestar, Tesla, Toyota, VinFast and Volkswagen, with expert product specialists to answer questions and guide them through the evolving EV landscape.
The event was powered by ComEd, which once again served as presenting sponsor. Experts from ComEd were onsite to provide vital information on EV charging, home installation, rebates and incentives. Premier sponsor Cars.com also returned, offering tools and guidance for attendees navigating EV options and vehicle trade-ins.
“Collaboration with industry leaders and partners has transformed Chicago Drives Electric into more than just a test drive event; it’s a true resource hub,” said CATA Chairman Ryan Kelly. “It’s a place where people can ask real questions and leave with practical, actionable knowledge.”
According to a post-event survey, 79 percent of attendees reported they are more likely to purchase an electric vehicle after attending the event. For 20 percent of attendees, this was their first time driving or riding in an EV, highlighting the importance of hands-on experience in shaping consumer perceptions. Additionally, 92 percent of attendees said the event improved their opinion of electric vehicle ownership, highlighting the role events like Chicago Drives Electric play in shaping consumer attitudes toward EVs.
For consumers who missed the October event, Chicago Drives Electric will return in February 2026 as part of the Chicago Auto Show. The show will feature an indoor EV test track at McCormick Place, giving attendees another chance to drive the latest electrified vehicles and explore EV ownership in an interactive setting.
“The indoor EV test track has become a fan favorite at the Chicago Auto Show,” said Morand. “We’re excited to bring this experience back in 2026, continuing to educate and empower consumers as more brands launch innovative electric vehicles.”
The 2026 Chicago Auto Show will be held Feb. 7-16 at McCormick Place, with Media Preview Days on Feb. 5-6 and the First Look for Charity black-tie gala on Feb. 6. For more information on the 2026 Chicago Auto Show, visit ChicagoAutoShow.com.
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