We’re thrilled to reintroduce CATA’s Learning University, professional training for retail sales, service and management dealership personnel.

Professional Automotive Selling – CLICK TO REGISTER

When: Tuesday, April 18, CATA HQ

Led by experienced performance coach Lee Eddy, the first course “Selling Vehicles in a Digital Retail Age” will focus on the core selling principles and framework while connecting the digital retail experience to achieve results. As inventory levels steadily increase, this convenient one-day course offers strategies and solutions to help automotive sales teams sharpen their skills after years of taking orders.  

Who should attend?

Professional Service Consulting – CLICK TO REGISTER

When: Tuesday, April 24, CATA HQ

Led by experienced performance coach Lee Eddy, the next course "Professional Service Consulting" will focus on the core processes, skills and behaviors that ensure an outstanding Service Experience, Service Retention and improved Service and Parts sales! As automotive professionals, we all know ongoing and long-term customer retention at our stores is a result of the Service Experience!

Who should attend?

Don’t hesitate…CATA Learning University courses are limited to 20 registrants for an intimate educational group setting.

If you have any questions, contact Lee Eddy at 630-215-3634 or leeeddy@comcast.net.